http://www.phoenix.edu
Small Business: Structure, Planning, Funding –
mgt401
(3 credits)
This course provides an overview of the Small Business from concept through funding. Emphasis on designing a competitive business model, crafting the business plan, forms of ownership and exploring funding options.
This undergraduate-level course is 5
weeks.
To enroll, speak with an Enrollment Advisor.
-
The Business Model
- Describe the benefits associated with building a sustainable competitive advantage for a small business.
- Explain the steps of the strategic management process.
- Evaluate business models developed for a business opportunity.
- Evaluate the advantages and disadvantages of different forms of business ownership.
-
The Business Plan
- Conduct a feasibility analysis for a small business venture.
- Define the competencies of a successful entrepreneur.
- Explain the function and components of a business plan.
- Assess key points of a business plan.
-
Marketing in the Small Company
- Explain the process of building a strategic marketing plan.
- Identify ways small business owners can use e-commerce.
- Assess pricing strategies used by a small business.
-
Financial Strategies
- Describe the process of preparing a basic financial plan.
- Identify cash flow management strategies appropriate for a small business.
- Evaluate different sources of funding to a small business.
-
Future Growth
- Assess the strategies small businesses use when “going global”.
- Describe strategies entrepreneurs use to build a team for future growth.
- Identify strategies to overcome additional challenges entrepreneurs face when managing businesses growth.
- The University of Phoenix reserves the right to modify courses.
- While widely available, not all programs are available in all locations or in both online and on-campus formats. Please check with a University Enrollment Advisor.
- Transferability of credit is at the discretion of the receiving institution. It is the student’s responsibility to confirm whether or not credits earned at University of Phoenix will be accepted by another institution of the student’s choice.
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Learn more today
Find out how we can help you meet your goals. Not all courses are available to residents of all states. Ask your Enrollment Advisor for details.
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