This course introduces the principles and tools for managerial use in the development, implementation, and review of strategy for organizations. Topics include internal and external environmental analysis; value, competition, and strategic choice; strategic positioning; and implementation and control issues.
Evaluate real-world applications of strategic management.
Environmental Analysis and Long-Term Objectives
Perform an environmental analysis using appropriate tools.
Assess the remote, industry, and operating environments.
Create a set of long-term objectives from the environmental analysis.
Align the vision and values of an organization to meet its long-term objectives.
Financials and Control
Forecast financials and other measures to validate selected business strategies.
Establish an effective strategic planning and control cycle.
Goals and Action Plans
Identify critical success factors for plan implementation.
Create a strategic road map to outline the implementation process.
Develop a tactical plan based on the road map.
Grand Strategies Formulation and Selection
Differentiate among the generic and grand strategies.
Evaluate organizational strengths and weaknesses for meeting long-term objectives.
Apply strategic choice to achieve long-term objectives.
Vision, Mission, and Values
Explain the essential components of the strategic management process.
Analyze the relationship among leadership, culture, stakeholder interests, and strategic outcomes.
Create vision, mission, and value statements.
Distinguish between strategy and tactics.
The University of Phoenix reserves the right to modify courses.
While widely available, not all programs are available in all locations or in both online and on-campus formats. Please check with a University Enrollment Advisor.
Transferability of credit is at the discretion of the receiving institution. It is the student’s responsibility to confirm whether or not credits earned at University of Phoenix will be accepted by another institution of the student’s choice.
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