rhet475 | undergraduate

Rhetoric And Social Media

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This course explores the use of rhetoric in contemporary social media.

This undergraduate-level course is 5 weeks To enroll, speak with an Enrollment Representative.

Course details:

Credits: 3
Continuing education units: XX
Professional development units: XX
Duration: 5 weeks

topic title goes here

    Introduction

    • Explain the impact that rhetoric has on popular culture.
    • Explain the legacy of ancient rhetoric on modern rhetoric.
    • Define what rhetoric is and what it is not.

    Social Media in Popular Culture

    • Identify the positive ways that Twitter can be used in society.
    • Explain the impact of celebrities using Twitter on popular culture and business.
    • Define popular culture and explain the effect of social media on it.
    • Identify the rhetorical device of signs that are evident in at least three kinds of social media.

    Social Media in Corporate Communications

    • Explain why incorporating social media into a corporation’s communication strategy is necessary in the 21st century.
    • List the attributes of social media that make them useful to corporations and explain why they are important to the corporation’s growth.
    • Compare and contrast the different social media tools available to corporations.

    Social Media Use in Education

    • Explain why social media should be incorporated into education at all levels.
    • Compare and contrast the different ways that schools can use social media to enhance learning in the classroom.
    • Explain the value of social networking in education.

    Social Media for Your Professional Use

    • Demonstrate an understanding of how to use social media in your professional work.
    • Recognize how you present yourself in the various social networking sites you use.
    • Explain how you can create a positive social media presence in your professional life.
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