strgm581 | Graduate

International Strategic Planning & Implementation

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This course integrates international concepts from all prior courses in the program. Students apply the concepts of internationalizing strategic planning and implementation to create sustainable competitive advantage for an organization presented across borders. Other topics include environmental scanning, strategic analysis, corporate social responsibility, implementation, evaluation, risk management, and direct foreign investment.

This graduate-level course is 6 weeks This course is available as part of a degree or certificate program. To enroll, speak with an Enrollment Representative.

Course details:

Credits: 3
Continuing education units: XX
Professional development units: XX
Duration: 6 weeks

topic title goes here

    Global Strategic Choice and Evaluation

    • Describe structural, leadership, and cultural considerations that must be incorporated into international strategic implementation.
    • Choose appropriate strategies for the global organization.
    • Develop supportive marketing and operational tactics for the global firm.

    Implementing the Global Strategy

    • Explain key success factors for monitoring and evaluating performance deviation during international strategic implementation.
    • Create an implementation plan that includes objectives, functional tactics, and action items.
    • Create a risk management plan that includes contingency plans for identified risks.

    Environmental Scanning

    • Evaluate an organization’s internal and external environments using an environmental scan.
    • Analyze the competitive situation facing the global firm.
    • Determine how to create value and sustained competitive advantage through global strategy.

    Global Strategy

    • Construct a strategic plan for an international organization.

    Global Strategy: Mission, Vision, and Values

    • Identify major components of the strategic management process.
    • Compare domestic and international approaches to strategy formulation.
    • Define organizational mission, vision, and values statements.
    • Explain the role of ethics and corporate social responsibility in strategic planning.

    Global Strategic Options

    • Compare strategic options.
    • Profile risk and uncertainty for global strategies.
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