A Day in the Life of a Campus-based Student

8 a.m.

Although you have a full workday ahead, you're looking forward to an exciting evening. You attend class once a week at a local University of Phoenix campus and tonight is a night of presentations. Throughout the week, you have collaborated with your learning team to develop a presentation. This evening, you will present a theory on marketing strategies. Thinking ahead, you picture the day you move into the corner office.

11 a.m.

As a bank teller, you continually interact one-on-one with members of the public. Today this fact is more apparent than ever. "How could I have marketed my bank in a more positive manner within that transaction?" you think. "How can I be more proactive?" You look around at the other tellers and realize you are all marketers fighting to help your bank keep its foothold in the everyday battle for the public's business. "It's a shame I never realized this before," you think. "I need to add this idea to my presentation!"

You quickly turn on your laptop in the break room and send an email to your home account, copying your learning team members. You explain your "ah ha" moment and make a note to relay this important concept to the class when you give your portion of the presentation.

5:30 p.m.

You and your learning team gather for final planning in a meeting room outside of your classroom. Your team consists of four other working professionals who are all speaking tonight on various parts of a paper you have written together.

Once in class, you make your portion of the presentation, observing the reactions of the class and noting your successes and where you can improve. You watch your classmates present as well. You learn from their research and presentation skills, and add the best of their ideas and strategies to your base of knowledge. This process has once again helped you build the skills and knowledge you may need to realize your dream.