Articles > Information Technology > How to stand out in the competitive tech industry
Written by Michael Feder
Reviewed by Kathryn Uhles, MIS, MSP, Dean, College of Business and IT
Whether it’s information systems, cybersecurity, web development or cloud computing, careers in the tech industry are experiencing tremendous growth. In fact, the U.S. Bureau of Labor Statistics (BLS) projects the addition of about 317,700 openings each year, on average, from 2024 to 2034 in roles that depend on skills like cloud computing and information security.
BLS Occupational Employment Projections, 2024-2034 is published by the U.S. Bureau of Labor Statistics. This data reflects BLS’ projections of national (not local) conditions. These data points are not specific to University of Phoenix students or graduates.
Careers in the technology sector offer several other strong benefits outside the proliferation of roles. Many jobs in this industry offer pay that’s higher than the average for all careers, and many jobs can be done from home. In fact, remote jobs have been a major component of the growth of the technology industry. Remote work accounts for 67% of tech jobs.
Here are some common tech jobs:
The drawback? Although technology jobs are booming, they’re also competitive. Beating out other applicants for a role isn’t always easy. Often, more than one qualified candidate will apply for the same position at a company, especially if it’s a desirable role.
Amid so much growth and competition, how does an IT professional you catch the eye of a tech company during a job search?
Staying on top of developing industry trends and topics is critical when looking to stand out to a company. For example, a leadership role in cybersecurity requires an understanding of the types of cybersecurity threats that can compromise a network.
And, since cybersecurity is an ever-changing sector, IT professionals need to pay close attention to developing tech news and content as it shapes the future of cybersecurity.
Ongoing education is one of the best ways to stay in the technology loop and keep pace with constant change and growth. The right technology degrees can help solidify an understanding of cornerstone technology fields while preparing students for a future in tech.
The right education can sometimes serve as a springboard for employees looking to move into different tech jobs. That’s why many students may choose to pursue a bachelor’s degree in computer science, and learn foundational skills in IT and complex computing. Many of these same students may decide to continue their education through a master’s degree in information systems, and polish skills in research science and computer systems.
Mentorship is another powerful way to stand out from the competition. Partnering with a mentor means spending time with someone with experience in the technology industry — someone who can teach valuable lessons on how to reach goals in the tech industry.
Sometimes, this means regular connections on a phone call or in person to check in, gauge progress toward goals and ask questions. Other times, mentorship is simply a period of time to spend learning from someone who can share industry experience and insight.
Mentors can help reframe vision and take actionable steps toward goals. They can impart the confidence and education needed to take the next step in a professional career. They can also help expose mentees to unfamiliar perspectives while allowing them to learn from mistakes they’ve already made.
In the tech industry, mentorships are often field-specific: Those seeking a mentor should look for someone with experience in cybersecurity, information technology, machine learning, web development or another technology sector.
Once a prospective mentor is found, mentees can consider making a relatively formal request for mentorship by outlining career aspirations and identifying why they believe the mentor can help them reach their goals. If they accept the request, a mentorship can last for a set period or until one of the parties decides to end the relationship.
Here are a few things to keep in mind when looking for a mentor:
There are many places to find a mentor. Check current organizations or cast a wider net across social media.
Developing a list of strong business connections can help someone in tech land a job, obtain a character reference or access job opportunities not widely publicized.
Networking in the tech sector can take many forms. Some tech organizations may prefer face-to-face experiences, where employees gather to socialize, exchange information and develop fresh perspectives on current trends.
In other cases, it takes place remotely. Through online networking platforms, direct messaging and related methods, networking with valuable tech contacts is possible without leaving your home.
Consider the following options for networking in the tech industry:
Sometimes, networking in the tech space requires a little creativity. For example, if someone want to meet a particular contact in the tech space, they can try scheduling a call or a meetup with them. In other cases, contributing to a well-known technology publication can help get a tech professional's name out there to a broader network.
Online platforms can provide valuable direction for employees at all stages of their tech careers. Whether someone is looking to find a new job, deepen their experience in a particular tech field or simply connect with industry contacts, online platforms can further support already successful tech careers.
Here are just a few:
The online tech platforms to use will depend on goals, skills and specialties. For example, if someone enjoys deepening their relationships with relevant tech contacts, they'll likely spend more time networking. When looking for a career change, invest more time in tech job boards.
Even if someone is unlikely to be considered for a position, there’s no harm in applying to an opening at a company they like. Sometimes standing out means regularly applying to new openings when they arise — even if the job description is a little different from a current position.
Applying has several benefits, even when someone is somewhat satisfied with their current position. For one, applying to a new company requires regularly updating a résumé and cover letter. Each time someone adds a relevant skill or experience to theirresumé, they strengthen their candidacy for hire.
Applying for jobs also helps to expand a tech network. Even if someone is not accepted for a posted position, recruiters, hiring managers and company executives might note the experience they list on their resumé. When a job that suits that skill set becomes available, the employer might reach out directly to gauge the applicant's interest at a later date.
Employees in the tech industry should aspire to develop a level of expertise on relevant technology trends, updates and events. Even independent professionals' opinions will shape their future in the technology sector. Developing knowledge about topics in a specific field will help round out a tech professional's character.
Beyond the job application process, relevant expertise can help project a confident professional image. A person's knowledge and ability help craft their persona — both at work and during personal time.
Developing relevant industry opinions and know-how takes time. Often, this process can be expedited by pursuing education in a related field. For example, students who obtain a BSIT degree will emerge with a strong background in cybersecurity, networking and other fields.
Anyone working in the technology industry should regularly update their portfolio. Skills evolve rapidly in this sector, and a résumé and portfolio should reflect how a job applicant has kept up.
A portfolio should serve as more than an explanation of skills, though. When possible, include work examples, job reviews and feedback; satisfied customer testimonials; and other elements that speak to capabilities in the office.
Even with minimal experience in the tech industry, a portfolio can be populated with educational credentials.
A portfolio should also tell the story of an industry professional. Candidates should include items that outline integrity and work ethic — anything that can help separate them from the competition in the tech sector.
One of the most important aspects of standing out in this competitive tech industry is possessing the proper education and skills. A technology degree can provide the foundational knowledge to be prepared to enter this career or to enhance your skill set to pursue new opportunities.
Whether you’re new to the sector, looking to learn a new skill, pursue a growth opportunity at your company or stay up to date on trends, a degree can help. University of Phoenix offers undergraduate and graduate degrees in cybersecurity, information technology, computer science, information systems, and more.
Contact University of Phoenix for more information.
*LinkedIn is a registered trademark of LinkedIn Corporation and its affiliates in the United States and/or other countries.
A graduate of Johns Hopkins University and its Writing Seminars program and winner of the Stephen A. Dixon Literary Prize, Michael Feder brings an eye for detail and a passion for research to every article he writes. His academic and professional background includes experience in marketing, content development, script writing and SEO. Today, he works as a multimedia specialist at University of Phoenix where he covers a variety of topics ranging from healthcare to IT.
Currently Dean of the College of Business and Information Technology, Kathryn Uhles has served University of Phoenix in a variety of roles since 2006. Prior to joining University of Phoenix, Kathryn taught fifth grade to underprivileged youth in Phoenix.
This article has been vetted by University of Phoenix's editorial advisory committee.
Read more about our editorial process.
Learn how 100% of our IT degree and certificate programs align with career-relevant skills.
Download your pdf guide now. Or access the link in our email.