ebus420 | undergraduate

Ebusiness Management II

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In today’s global market, e-business can no longer be considered an independent phenomenon from the organization. Instead, e-business permeates all functional areas of the organization and must be considered in all aspects of managerial decision-making and problem solving. This course is the second of a two-part sequence that addresses the critical e-business considerations and emerging trends that general managers face in today's e-business-centric organizational environment. Students will be prepared with the skills and knowledge necessary to effectively integrate e-business tools, models, and best practices within various types of organizations.

This undergraduate-level course is 5 weeks To enroll, speak with an Enrollment Representative.

Course details:

Credits: 3
Continuing education units: XX
Professional development units: XX
Duration: 5 weeks

topic title goes here

    E-Business Integration for Operations Management

    • Examine the link between e-business and the organization's value chain.
    • Analyze the value chain for new e-business opportunities.
    • Identify the components of a value chain.

    E-Business Applications for Operations Management

    • Explore operations management application software solutions.
    • Match e-commerce opportunities with available application software.
    • Analyze an organizations implementation of e-business application software solutions.

    Electronic Collaboration and Information Management

    • Examine current examples of global electronic collaboration.
    • Analyze global electronic collaboration for business application.
    • Identify trends in global electronic collaboration.

    Legal and Ethical Considerations in E-Business

    • Assess legal and ethical risks in e-business.
    • Examine current legal and ethical issues in e-business.

    E-Business Marketplace

    • Characterize the e-commerce customer.
    • Examine the alignment of online and offline marketing programs.
    • Evaluate the impact of e-commerce on marketing practices in various industries.
    Tuition for individual courses varies. For more information, please call or chat live with an Enrollment Representative.

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    While widely available, not all programs are available in all locations or in both online and on-campus formats. Please check with a University Enrollment Representative.

    Transferability of credit is at the discretion of the receiving institution. It is the student’s responsibility to confirm whether or not credits earned at University of Phoenix will be accepted by another institution of the student’s choice.