hm475 | undergraduate

Hospitality Decision Analysis

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This capstone course integrates the principles and concepts of hospitality operations management. Upon completion of this course, students will be able to prepare a service delivery model, conduct financial analyses, and develop sales and marketing strategies within a hospitality organization.

This undergraduate-level course is 5 weeks This course is available as part of a degree or certificate program. To enroll, speak with an Enrollment Representative.

Course details:

Credits: 3
Continuing education units: XX
Professional development units: XX
Duration: 5 weeks

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    Hospitality Sales and Marketing

    • Create a sales presentation to market a hospitality organization.
    • Evaluate the effectiveness of marketing strategies used by hospitality organizations.
    • Explain the importance of internal marketing in the hospitality industry.

    Hospitality Finance and Accounting

    • Analyze the impact of an event on the annual operating plan of a hospitality organization.
    • Calculate financial ratios specific to the hospitality industry.

    Hospitality Strategic Operations

    • Examine the role of strategic management in the hospitality industry.
    • Analyze the integration of lodging; events and recreation; food and beverage; and facility management operations in a hospitality organization.
    • Analyze the impact of an event on the different hospitality business segments (food and beverage; events and recreation; lodging; and facilities).

    Risk and Crisis Management in the Hospitality Industry

    • Examine strategies that hospitality organizations can use to mitigate risk.
    • Create a crisis management plan for a hospitality organization.

    Your Future in the Hospitality Industry

    • Develop a career path for a managerial position in the hospitality industry.
    Tuition for individual courses varies. For more information, please call or chat live with an Enrollment Representative.

    Please ask about these special rates:

    Teacher Rate: For some courses, special tuition rates are available for current, certified P-12 teachers and administrators. Please speak with an Enrollment Representative today for more details.

    Military Rate: For some courses, special tuition rates are available for active duty military members and their spouses. Please speak with an Enrollment Representative today for more details.

    The University of Phoenix reserves the right to modify courses.

    While widely available, not all programs are available in all locations or in both online and on-campus formats. Please check with a University Enrollment Representative.

    Transferability of credit is at the discretion of the receiving institution. It is the student’s responsibility to confirm whether or not credits earned at University of Phoenix will be accepted by another institution of the student’s choice.