maceu2010 | Professional Development

Google(r) Analytics

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In today's competitive market, businesses cannot afford to rely on "gut feelings" or anecdotes to make decisions which impact their future course. Instead, business intelligence, or information, is now methodically collected from data mining, online analytical processing, benchmarking, and other components to uncover new opportunities and create market advantage. In this course, students will gain insight into the numerous functions associated with business intelligence and how proper analysis becomes informed decision-making. This course provides 0.6 continuing education units over one 6-hour workshop.

This non-credit course is 1 week To enroll, speak with an Enrollment Representative.

Course details:

Credits: 0
Continuing education units: XX
Professional development units: XX
Duration: 1 week

topic title goes here

    Overview of Google Analytics

    • Identify how to set up Google Analytics
    • Identify how to manage a Google Analytics account
    • Configure goals and funnels in Google Analytics
    • Create filters in Google Analytics
    • Identify how to interpret various Google Analytics reports
    • Examine the basics of Google Analytics
    Tuition for individual courses varies. For more information, please call or chat live with an Enrollment Representative.

    Please ask about these special rates:

    Teacher Rate: For some courses, special tuition rates are available for current, certified P-12 teachers and administrators. Please speak with an Enrollment Representative today for more details.

    Military Rate: For some courses, special tuition rates are available for active duty military members and their spouses. Please speak with an Enrollment Representative today for more details.

    The University of Phoenix reserves the right to modify courses.

    While widely available, not all programs are available in all locations or in both online and on-campus formats. Please check with a University Enrollment Representative.

    Transferability of credit is at the discretion of the receiving institution. It is the student’s responsibility to confirm whether or not credits earned at University of Phoenix will be accepted by another institution of the student’s choice.