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"Degrees & Programs"

RES/351

Business Research

Online

Format

$1194

Estimated Tuition

credits

Total credits

weeks

Course length

Start when you're ready

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Please Note: Attendance and participation are mandatory in all University courses, and specific requirements may differ by course. If attendance requirements are not met, a student may be removed from the course. Please review the Course Attendance Policy in the Catalog for more information.

University of Phoenix reserves the right to modify courses. While widely available, not all programs are available to residents of all states. Please check with a University Enrollment Representative.

Course level: Undergraduate

This course evaluates the process of conducting research for improving decision making within an organization. Students will learn to apply an understanding of commonly employed business research techniques to improve a situation, solve a problem, or change a process. Other topics include problem framing, data collection, data analysis, and data presentation..

Prerequisites

None

What you'll learn

Course skills and outcomes

Week 1

  • Identify a situation, problem, issue, or opportunity that needs addressing.
  • Identify ethical issues involved in business research.
  • Describe the business research process.
  • Determine the feasibility of finding a solution to the situation, problem, issue, or opportunity.

Week 2

  • Determine the purpose of business research.
  • Create appropriate business research questions and hypotheses.
  • Identify dependent and independent variables

Week 3

  • Differentiate between qualitative and quantitative methods of research.
  • Explain commonly used qualitative and quantitative research designs.
  • Select the appropriate type of research design for a given business situation.

Week 4

  • Develop data collection instruments.
  • Differentiate between sampling methods and their applications.

Week 5

  • Differentiate between descriptive and inferential statistics.
  • Determine the data analysis approach for a data set.
  • Prepare collected data for analysis.

Why UOPX

Why take courses at University of Phoenix

Accreditation that matters

We’ve been accredited by the Higher Learning Commission (hlcommission.org) for more than 40 years.

Real-world instructors

Learn from instructors who bring an average of 25 years of working experience to the classroom.

Affordable and potentially reimbursable

Our tuition and fees are competitive and fixed. Also, check to see if your employer will cover you for this course.

Next Steps

Start a conversation about your future with an enrollment representative today.

Start a conversation about your future with an enrollment representative today.

Call (844) 937-8679

Transfer Credits

Credit Transfer

Credit Transfer

Need to transfer credits to another college or university?

Before you enroll in a course, check with your school of choice to make sure they will accept our transfer credits and to understand any requirements or limitations. Then you can complete your course, and request your official transcript be sent to your school. That’s it!

How to request your transcripts