Categories
Professional Development

How to improve employee retention through professional development


By now, many businesses have seen the effects of what is being called the “Great Resignation.” According to the Bureau of Labor Statistics, the rising quit rate reached an all-time high of 3% in November of 2021. The Great Resignation was impacted by the COVID-19 pandemic, but the overall causes of the mass resignations speak […]

Categories
News

University of Phoenix is recognized by SHRM to offer professional development credits for the SHRM-CP or SHRM-SCP Credentials


University of Phoenix is now a member of the SHRM Recertification Provider network University of Phoenix is pleased to announce its Recertification Provider status with the Society for Human Resource Management (SHRM), the world’s largest association devoted to human resource management, to offer programs that qualify for recertification credits for the SHRM Certified Professional (SHRM-CP®) and […]

Categories
Professional Development

In-demand job skills in today’s market


The best way to fit in today’s dynamic workplace is to develop different skills and keep your knowledge up to date. While some skills are growing obsolete, others, such as programming, data analysis and cybersecurity, are becoming more valuable.   Most degree programs do not cover such skills, but skill-based professional development courses can help professionals […]

Categories
Professional Development

What is future-proofing in career planning?


Future-proofing is defined as the process of anticipating the future and minimizing the negative effects while taking advantage of the positive effects of future events. This practice is used by individuals and organizations in a wide range of industries to ensure continued success amid the constant evolution of technology and the fluctuation of societal trends.   […]

Categories
Professional Development

How to negotiate a raise or promotion


Asking for a raise or promotion at work can be an intimidating process. It can be hard to know when you’re being underpaid, and understand your market value in a culture that still treats talking about salaries as “taboo.” Self-advocating for your worth can have huge personal and professional benefits, despite potential high stakes. Even […]

Categories
Digital Marketing

Inbound vs. outbound marketing


Today’s marketing landscape is dominated by two separate but equally prominent models: outbound marketing and inbound marketing. Both inbound and outbound marketing tactics are incredibly important in today’s marketing landscape.  Each tactic has its benefits and drawbacks that you may encounter through trial and error – which we will explore further, there is always room […]

Categories
Digital Marketing

Digital marketing job skills


Digital marketing is a broad field that is constantly growing and changing, with new developments such as the Internet of Things (IoT) creating even more possibilities. Moreover, BLS projects a 10% increase in digital marketing job openings between 2020 and 2030. As the world of digital marketing continues to evolve, employers are seeking employees who […]

Categories
Professional Development

How to set Professional Development goals and create a Professional Development plan


Professional development is the process of setting goals, continuing education and undertaking additional education to further one’s career and professional prospects. When done right, this process can be used throughout one’s career — a proverbial, perpetual sharpening of the sword — and it all starts with a plan. A professional development (PD) plan is a […]

Categories
Professional Development

How to improve your job skills and grow professionally


If you want to grow your career, improving your job skills is an important step. Investing in your career by developing new skills and abilities can lead to additional opportunities.   1.   Review your goals Before you can effectively decide what job skills you should pursue, it is important to review your professional goals. Having […]

Categories
Digital Marketing

7 types of social media certifications and how to earn them


A social media certification is a type of digital marketing certification that indicates you are proficient in various social media marketing skills. Ideally, this certification should come from a very credible leader in the digital marketing space. Digital marketing skills are becoming more valuable as online business pursuits continue to expand. This type of industry […]