mgt711 | Graduate

Strategic Opportunities In An Internet-based Global Economy

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This course evaluates models for creating economically viable global businesses using the technology of the Internet. Topics include assessing successful e-business and management models, evaluating and summarizing the macroeconomic and societal factors that contribute to the success of business strategy in a global environment. Outcomes include developing a strategic e-business plan and creating solutions and recommendations for global e-businesses. Competency A: Assess the implication of major changes within the global landscape on businesses. Competency B: Evaluate the effect of current and emergent information technology on global and e-business operations. Competency C: Develop global e-business strategies based on macroeconomic, social, cultural, market, human resources, and competitive factors. Competency D: Create alternative solutions and action-oriented business recommendations based on situational analyses. Competency E: Assess ethical and cultural issues relative to leadership and the development of global business strategy.

This graduate-level course is 8 weeks This course is available to take individually or To enroll, speak with an Enrollment Representative.

Course details:

Credits: 3
Continuing education units: XX
Professional development units: XX
Duration: 8 weeks

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    Geopolitical and Cultural Factors

    • Competency B: Evaluate the effect of current and emergent information technology on global and e-business operations. [Wk 7]
    • Competency C: Develop global e-business strategies based on macroeconomic, social, cultural, market, human resources, and competitive factors. [Wk 7]
    • Competency D: Create alternative solutions and action-oriented business recommendations based on situational analyses. [Wk 7]
    • Competency E: Assess ethical and cultural issues relative to leadership and the development of global business strategy. [Wk 7]
    • Competency A: Assess the implication of major changes within the global landscape on businesses. [Wk 7]

    Integrating the Business Plan

    • Competency A: Assess the implication of major changes within the global landscape on businesses. [Wk 8]
    • Competency B: Evaluate the effect of current and emergent information technology on global and e-business operations. [Wk 8]
    • Competency C: Develop global e-business strategies based on macroeconomic, social, cultural, market, human resources, and competitive factors. [Wk 8]
    • Competency D: Create alternative solutions and action-oriented business recommendations based on situational analyses. [Wk 8]
    • Competency E: Assess ethical and cultural issues relative to leadership and the development of global business strategy. [Wk 8]

    Introducing the Business Plan

    • Competency A: Assess the implication of major changes within the global landscape on businesses. [Wk 1]
    • Competency B: Evaluate the effect of current and emergent information technology on global and e-business operations. [Wk 1]
    • Competency C: Develop global e-business strategies based on macroeconomic, social, cultural, market, human resources, and competitive factors. [Wk 1]
    • Competency D: Create alternative solutions and action-oriented business recommendations based on situational analyses. [Wk 1]
    • Competency E: Assess ethical and cultural issues relative to leadership and the development of global business strategy. [Wk 1]

    Goals and Products

    • Competency A: Assess the implication of major changes within the global landscape on businesses. [Wk 2]
    • Competency B: Evaluate the effect of current and emergent information technology on global and e-business operations. [Wk 2]
    • Competency C: Develop global e-business strategies based on macroeconomic, social, cultural, market, human resources, and competitive factors. [Wk 2]
    • Competency D: Create alternative solutions and action-oriented business recommendations based on situational analyses. [Wk 2]
    • Competency E: Assess ethical and cultural issues relative to leadership and the development of global business strategy. [Wk 2]

    Marketing Factors

    • Competency A: Assess the implication of major changes within the global landscape on businesses. [Wk 3]
    • Competency B: Evaluate the effect of current and emergent information technology on global and e-business operations. [Wk 3]
    • Competency C: Develop global e-business strategies based on macroeconomic, social, cultural, market, human resources, and competitive factors. [Wk 3]
    • Competency D: Create alternative solutions and action-oriented business recommendations based on situational analyses. [Wk 3]
    • Competency E: Assess ethical and cultural issues relative to leadership and the development of global business strategy. [Wk 3]

    Financial Factors

    • Competency A: Assess the implication of major changes within the global landscape on businesses. [Wk 4]
    • Competency B: Evaluate the effect of current and emergent information technology on global and e-business operations. [Wk 4]
    • Competency C: Develop global e-business strategies based on macroeconomic, social, cultural, market, human resources, and competitive factors. [Wk 4]
    • Competency D: Create alternative solutions and action-oriented business recommendations based on situational analyses. [Wk 4]
    • Competency E: Assess ethical and cultural issues relative to leadership and the development of global business strategy. [Wk 4]

    Internet Technology

    • Competency A: Assess the implication of major changes within the global landscape on businesses. [Wk 5]
    • Competency B: Evaluate the effect of current and emergent information technology on global and e-business operations. [Wk 5]
    • Competency C: Develop global e-business strategies based on macroeconomic, social, cultural, market, human resources, and competitive factors. [Wk 5]
    • Competency D: Create alternative solutions and action-oriented business recommendations based on situational analyses. [Wk 5]
    • Competency E: Assess ethical and cultural issues relative to leadership and the development of global business strategy. [Wk 5]

    Management Strategies

    • Competency A: Assess the implication of major changes within the global landscape on businesses. [Wk 6]
    • Competency B: Evaluate the effect of current and emergent information technology on global and e-business operations. [Wk 6]
    • Competency C: Develop global e-business strategies based on macroeconomic, social, cultural, market, human resources, and competitive factors. [Wk 6]
    • Competency D: Create alternative solutions and action-oriented business recommendations based on situational analyses. [Wk 6]
    • Competency E: Assess ethical and cultural issues relative to leadership and the development of global business strategy. [Wk 6]
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