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5 health care administration accounts to follow on Twitter

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You can learn a lot from 140 characters on a Twitter® post. Just ask Sherrie Madia, PhD, an online instructor in the communication program at University of Phoenix.

“Twitter is a fabulous way for health administrators to signpost topics so that they can quickly determine if the information is needed or not,” says Madia, who wrote “The Social Media Survival Guide” series.

Here, Madia suggests five accounts to follow for an overview of health administration topics:


George Huba (@drhubaevaluator)

This is among the most followed accounts in health care. George Huba is a former research psychologist at UCLA, holds a PhD in psychology from Yale and is a retired evaluator of health and social services, particularly those relating to HIV/AIDS treatment and drug addiction.

A prolific tweeter, Huba posts thoughts gleaned from his 35 years of research experience and curates relevant articles from major news sources, scholarly journals and magazines.

Huba and people like him can be barometers of public opinion, Madia points out. “Health administrators must understand what the experts think, and decide whether they agree or disagree with those opinions,” she says. “Twitter isn’t just about consumption — it’s about participation. So add to the conversation.”


New Health Dialogue (@newhealthdialog)

New laws will affect your job as you move through your career, so don’t let yourself be blindsided when they take effect. In order to pay attention to related news so you’re aware of what’s going on in the industry, follow this blog’s Twitter feed, which covers everything from public health policy to notable medical documentaries.

“The implications of the Affordable Care Act are tumultuous and continuously unfolding,” Madia says. “Health administrators really need to be prepared for policy changes.”


USA Today Health (@usatodayhealth)

Here’s where you’ll find links to articles about the latest health and diet news found in various media that patients may have questions about.

For example, Madia says, “the green tea diet was all the rage, but what were the health implications of that?”

By reading the feed regularly, you’ll know what issues are trending, and you’ll be prepared to provide detailed information about them from a medical standpoint.


Modern Healthcare (@modrnhealthcr)

If you want to learn more about your industry, check out the Twitter feed of this popular trade magazine for those in the health care industry — as well as other trade publications. The feed offers links to news and commentary, keynote speeches, surveys and more.

“Establishing credibility is crucial for your success as a health administrator,” Madia emphasizes. “Trade publications can help you become a subject matter expert in your area of interest.”


New England Journal of Medicine (@NEJM)

As a health care administrator, you have an invaluable opportunity to read scholarly articles and present the information in a way that patients understand. Comb this feed for links to easy-to-digest articles related to your branch of health administration.

“Even if you don’t read an entire article,” Madia says, “you can still get an idea of which topics are important to your industry.”

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