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Frank C. Bearden, Ph.D.

Frank C. Bearden has been a faculty member with the University of Phoenix for ten years, serving as Associate Faculty and Dissertation Chair.  He has also served as Campus College Chair for the School of Business in San Antonio, and Regional Director of Strategic Alliances for the Apollo Group.  He has been a faculty member with the College for Financial Planning, an affiliate, for eight years, serving as Adjunct Faculty for Graduate Degree Programs and Thesis Advisor.

Dr. Bearden's professional experience includes service as insurance agent, financial planner, branch manager, and regional vice president for forty years, with organizations such as MetLife, Prudential, Merrill Lynch, Canada Life, and Thrivent Financial for Lutherans.  He holds the Chartered Financial Consultant (ChFC®) and Chartered Life Underwriter (CLU®) professional designations from The American College.  He is a licensed Life, Accident, Health, and Property & Casualty insurance agent.  He has been Managing Member of Frank C. Bearden, LLC, an ethics consulting firm since 2004 and has been the ethics columnist for Advisor Today, the national publication for the National Association of Insurance and Financial Advisors (NAIFA) since 1998.  Dr. Bearden is a member of the Society of Financial Service Professionals (SFSP) and the National Association of Insurance and Financial Advisors (NAIFA).

His research interests include conflicts of interest and ethical challenges in practice.  His most recent completed research project involves predicting conflicts of interest in pending financial planning engagements, and is approved for peer-reviewed publication in the Journal of Financial Counseling and Planning in 2015.  A successor project is underway, to be sponsored by the College for Financial Planning.  Dr. Bearden has published in Journal of Financial Counseling and Planning, Journal of Financial Planning, Journal of Financial Service Professionals, Financial Planning, and Advisor Today.  He has over seventy peer-reviewed and other professional publications.  His book The Subtle Influence: Conflicts of Interest in Financial Planning was published in 2010He received his B.A. degree with Honors from the University of North Texas, M.S.M. in financial services management from The American College, and Ph.D. in leadership from Our Lady of the Lake University.

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