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Career-focused courses built for you

Grow your career and prepare for certification testing with single courses and multi-course professional development tracks.

Digital Marketing Track
  • Social marketing tactics
  • Inbound marketing strategy
Social Media Marketing Track
  • Strategies for paid social media
  • Social media marketing campaigns
Web and Search Engine Marketing Track
  • Effective content marketing strategies
  • Website measurement and analysis
Google Ads
  • Advertising campaigns
  • Google Display and Google Search
Google Analytics
  • Data collection and analysis
  • Segmentation and remarketing techniques
Inbound Marketing
  • Lead generation
  • Content marketing
Introduction to Search Engine Optimization
  • Web page optimization
  • Keyword analysis and application
Paid Social Media Marketing
  • Managing paid social media campaigns
  • Budgeting and measuring campaigns
Social Media Marketing Essentials
  • Social media platforms
  • Marketing plans

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Flexible options

A track is a collection of professional development courses that helps prepare you to test for at least one industry certification exam. A professional development course covers one subject and an average of 4 job-ready skills. Courses and tracks are aligned to in-demand skills in high-growth fields. They are 100% online, self-paced, self-led, and not for college credit. Try risk free for 7 days with a money-back guarantee.

CoursesTracks
Courses included12-6
Job-ready skills48-24
Prep for industry certification exams0-11-4
Time to complete30 Hrs.60-180 Hrs.
Format100% Online100% Online
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