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What You Will Learn

Doctor of Business Administration

Doctor of Business Administration program overview


00:03 Advanced business leadership often begins with asking better questions, [music] analyzing complex challenges, and developing strategies that drive 00:12 organizational success. In this [music] video, we'll explore the Doctor of Business Administration, or DBA, from University of Phoenix, including what 00:20 [music] you'll study, the skills you can develop, and how this online doctoral program [music] supports working professionals. This program is designed 00:29 for experienced professionals who want to deepen their expertise in business leadership, applied research, and organizational strategy. Whether you're 00:38 interested in solving complex business challenges, strengthening executive leadership skills, or contributing to evidence-based business practices, 00:46 [music] 00:47 the DBA provides advanced doctoral-level study focused on practical application. 00:53 The Accreditation Council for Business Schools and Programs, [music] or ACBSP, has accredited University of Phoenix's 01:01 Doctor of Business Administration offered through the College of Business and Information Technology [music] and the College of Doctoral Studies. 01:09 Throughout the curriculum, you'll explore topics such [music] as organizational leadership, strategic management, applied business research, 01:17 innovation, organizational change, decision-making, ethics, global business, and data-informed leadership. 01:25 Coursework emphasizes evaluating complex business [music] problems, interpreting research, and applying analytical frameworks to support organizational improvement and strategic planning. 01:36 You'll also develop skills in critical thinking, [music] research methodology, communication, leadership, and 01:43 organizational problem-solving. As you progress through the program, you'll complete applied doctoral [music] research that allows you to investigate 01:51 a business challenge relevant to your professional [music] interests while demonstrating advanced analytical and decision-making abilities. The 02:00 curriculum [music] is designed to help professionals apply scholarly research to real-world business environments for roles [music] like a professor or chief 02:09 executive officer. Because the program is delivered primarily online, it's designed to support professionals who 02:16 are continuing their education while managing careers, family commitments, [music] and other responsibilities. The doctoral experience also includes 02:25 immersive learning experiences that support collaboration, [music] professional development, and applied research. A Doctor of Business 02:33 Administration can help you build advanced [music] knowledge in leadership, organizational strategy, applied research, and business 02:41 decision-making [music] that applies across a variety of industries and organizational settings. 02:46 The program focuses on developing practical solutions to complex business challenges through research-informed 02:53 leadership. If you're interested in expanding your leadership expertise through advanced business study and 03:00 applied research, the Doctor of Business Administration from University of Phoenix is worth exploring. 03:08 Whether you're gathering information or ready to take the next step, our enrollment representatives are happy to help you [music] learn more about the 03:15 program, discuss your goals, and understand the options available to you. 03:20 If you're ready to move forward, you can also apply at phoenix.edu.

University of Phoenix explains the Doctor of Business Administration, including doctoral business coursework, applied research, leadership and strategy skills, online learning, immersive learning, and applications across organizational settings.

The video was uploaded on 08/10/2026.
The video lasts for 3 minutes and 24 seconds.

Key Moments

00:00 Introduction
00:10 What Is a Doctor of Business Administration (DBA)?
00:25 Doctoral Business Curriculum and Applied Research
00:45 Leadership, Strategy, and Research Skills
01:05 Flexible Online Learning for Working Professionals
01:20 Applying Doctoral Business Knowledge Across Organizations
01:35 Wrap-up