Industries that employ account managers
Account managers work in various sectors. This is good news for aspiring account managers: It means you can explore other interests in a role that combines business skills with those of other industries. Consider the following sectors, for example, where account managers play a pivotal role.
Healthcare account managers often focus on administrative aspects. For example, professionals in this role may work with insurance providers to ensure that patients’ procedures are covered and to make corrections to billing or coding documents if needed.
Though healthcare account managers do not provide medical treatment, they need to understand healthcare processes and terminology. A healthcare-related degree can help you acquire knowledge to launch a career in this profession.
Manufacturing account managers might work in supplier- or client-facing positions. Account managers who work with suppliers rely heavily on communication skills to negotiate prices, manage supply chain functions and ensure the company gets the quality materials it needs from suppliers.
Client-facing account managers work with customers to ensure that manufactured products meet their needs and expectations, market new products and alert manufacturing managers about upcoming orders from clients.
IT and software development companies employ account managers to act as liaisons between developers and IT service providers and their clients. In addition to the sales and relationship-building aspects of the job, tech account managers often provide project updates to clients. They then work with development teams to ensure that problems are addressed.
Also, account managers in this industry play an important role in troubleshooting customer and account issues. They may be responsible for addressing billing issues, changing account details and more.
Retail account managers work for product producers or wholesalers and help retailers sell their products online or in stores. In addition to helping retailers select products and manage inventory, account managers may arrange training for sales staff or provide information about the products.
Account managers might also engage in strategic planning and analysis of a retailer's market and clientele to help with sales efforts.
Account managers in government agencies are often more focused on budgets and negotiations. In this position, account managers oversee relationships with contractors, ensuring they understand project requirements and deliver work or products that meet quality standards and comply with regulations.
Qualifications to become an account manager
Account managers typically benefit from a bachelor’s degree and technical skills relevant to their industry. However, some requirements are the same across all industries. These are:
- Communication skills
- Problem-solving abilities
- The ability to nurture and maintain relationships
- Analytical skills
- Industry-specific account management proficiencies
These abilities come from both experience and your academic career.