# Online Bachelor's in Business (Marketing Certificate) [Apply now](https://www.phoenix.edu/application/quick-app/personal-info) ## Bachelor of Science in Business with a Marketing Certificate In a sea of sameness, marketing can mean the difference between a product standing out or blending in. With a Bachelor of Science in Business with a Marketing Certificate, you’ll learn how to differentiate products and win consumers’ hearts and minds. Courses in this program are just five weeks long, so you can fit them into your busy life. Ignite Your Passion Start when you're ready [Request info](https://www.phoenix.edu/request/request-information)[Apply now](https://www.phoenix.edu/application/quick-app/personal-info) Courses --- ## Browse courses for your online degree Education should hold practical value. That’s why our courses meet rigorous academic standards and provide you with skills and knowledge immediately applicable to your career. Look for this icon to see which skills you’ll learn in a course. ### Core Courses ### General Education Courses ### Electives ## Requirements: 120 credits You’ll need 120 credits to complete this Bachelor of Science in Business with a Marketing Certificate program. Your course schedule may vary based on transferable credits or credits earned through the University’s[Prior Learning Assessment.](/tuition-financial-aid/prior-learning-assessment.html) > 14 Core Courses Here’s where you’ll pick up the bulk of your program-specific knowledge. By the time you finish these courses, you should have the confidence and skills needed in a business environment. > 12 Gen Ed Courses These courses lay the foundation for all our degree programs. Because communication, math and writing skills aren’t just universally applicable in business — they’re useful in daily life. > 14 Certificate Courses **8 degree electives + 6 certificate courses:**The leadership business analytics course you take in this portion of your program will enable you to earn a credential — a Marketing Certificate — in addition to your degree. Courses include MKT/421T, MKT/435, MKT/353, MKT/441, MKT/438, and MKT/498. --- ## Schedule Both the on campus and online Bachelor of Science in Business with a Marketing Certificate feature the same courses, and your academic counselor will help you schedule them. If you are located in Phoenix, this program may be offered as Blended. This means you’ll start at the Phoenix campus to complete your general education courses, and then transition to online learning for your core program courses. [Apply now](https://www.phoenix.edu/application/quick-app/personal-info)[Request info](https://www.phoenix.edu/request/request-information) ## Earn career-relevant skills in weeks – not years. Learning shouldn’t take years to put into practice. That’s why we’re empowering you to build career-relevant skills with every five- to six-week course. We’ve worked with the labor market researcher Lightcast to identify in-demand skills for occupations and mapped those to our related associate, bachelor’s and master’s degree programs. [Learn about skills](/online-degrees/skills-aligned-learning.html) Tuition --- ## Paying for school Tuition is based on number of credit hours per course. Courses are typically 3 credits, but can range from 1-6 credits. Costs do not include savings opportunities like transfer credits and scholarships. [Learn about cost of attendance](/tuition-financial-aid/cost-of-attendance.html#bachelor-non-cbe) ### Undergrad cost per course $1,364 / course Cost breakdown Cost per credit  Credits per course Resource fee **$398** x3 + $170 --- Estimated cost per course $1,364 **What affects the overall cost of my program?** Your full program cost can vary by:  - **Savings opportunities.** Your cost could be reduced with eligible transfer credits, scholarships, employer discounts and more. Students with eligible credits and relevant experience on average saved $11K and 1 year off their undergraduate degree at University of Phoenix. With our Tuition Guarantee, you pay one flat, affordable rate from the moment you enroll to the day you graduate from your program. **Discover ways to save time and money on your degree with our Savings Explorer® tool:** [Go to Savings Explorer®](https://www.phoenix.edu/cost-savings)[Explore scholarships](/tuition-financial-aid/scholarships.html) --- [Learn about cost of attendance](/tuition-financial-aid/cost-of-attendance.html#bachelor-non-cbe) ## Save money and time with transfer credits Your prior eligible college credits could lower your cost and help you graduate sooner. Click to calculate your potential savings $6,820&25 weeks[[1]](#transfer-credits-first-superscript) Select your transfer credits 15 credits[[2]](#transfer-credits-second-superscript)30 credits[[2]](#transfer-credits-second-superscript)45 credits[[2]](#transfer-credits-second-superscript)60 credits[[2]](#transfer-credits-second-superscript) If15of your prior college credits are accepted toward your bachelor's degree, you may save$6,820and25 weeks. ### Get every eligible transfer credit you deserve [How to transfer](/tuition-financial-aid/transfer-credits.html)Schedule a call As a transfer-friendly university, we’ll request transcripts for you, at no cost to you, when possible, and accept eligible credits from 5,000+ accredited institutions. [1] Money savings based on prevailing cost per undergraduate course at $1,364 ($398 cost per credit x 3 credits + $170 resource fee). Time savings based on a five-week course. [2] The average number of applied transfer credits for undergraduate business degrees is 40.7. Credits may not always apply to specific courses or institutional policy may limit the number of credits that can be applied. ### Other ways to save on time and tuition Because we believe everyone deserves an affordable education, we work hard to help our students achieve one. Here’s a few ways you can save time, save money and avoid starting from scratch.  #### Transfer credits Your prior eligible college credits can lower your cost and help you graduate sooner. As a transfer-friendly university, we accept eligible credits from 5,000+ accredited institutions.  [Transfer your credits](/tuition-financial-aid/transfer-credits.html) #### Employer tuition benefits Are you employed? Check to see if your employer has an alliance agreement with us for education benefits. This can help you save money while gaining skills that could apply to your job.   [Check employer benefits](/tuition-financial-aid/employer-tuition-benefits.html) #### Credit for life experience We look at all your relevant experience, from parenting to past jobs, to help you get the college credits you deserve. For every 3 credits earned, shave 5 weeks off your degree. [Earn college credit](/tuition-financial-aid/prior-learning-assessment.html) #### Alumni savings Are you a Phoenix alum? If so, you’re eligible for special tuition rates and can save up to $2,880 on a bachelor’s degree. You can also save with an alumni scholarship.  [Save with exclusive rates](/tuition-financial-aid/alumni-offer.html) #### Military savings If you’re an active-duty service member in the U.S. Armed Forces or an eligible spouse or dependent, you may be eligible for a lower, military tuition rate and can save on tuition.   [Get military savings](/military.html) #### National testing providers Do you have expertise in a specific subject? Earn college credit based on your performance on national, standardized tests to save time and money on tuition.  [Take tests for credit](/tuition-financial-aid/prior-learning-assessment/national-testing-programs.html) #### We can help you get started Chat with an experienced advisor who can guide you through tuition, financial aid, scholarships, transfer credits and more. [Request info](https://www.phoenix.edu/request/request-information)PreviousNext 1. View 1 2. View 2 3. View 3 Budget & borrow ## How to pay for college Paying for school can be intimidating, but we’re here to help you make sense of it. Our finance advisors can walk you through your options like federal financial aid and savings opportunities to minimize your debt. Plus, we can help you figure out your financial plan. [Explore federal financial aid](/tuition-financial-aid/federal-financial-aid.html) Careers & Outcomes --- ## What can you do with a Bachelor of Science in Business with a Marketing Certificate? Discover where your degree might take you and make informed choices about your future. **An online degree can prepare you to be a:** - Advertising Manager (Ad Manager) - Marketing Manager - Brand Manager - Store Manager - [Operations Manager](/career-guides/business/operations-manager.html) - General Manager - [Business Manager](/career-guides/business/business-manager.html) **Top skills learned in this program:** - Communication - Leadership - Management - Operations - Marketing Analysis - Marketing Management ## Ready to get started? Start your application for free or request additional information. [Apply now](https://www.phoenix.edu/application/quick-app/personal-info)[Request info](https://www.phoenix.edu/request/request-information) ## What you’ll learn When you earn your Bachelor of Science in Business with a Marketing Certificate you’ll be equipped with a concrete set of skills you can apply on the job. You’ll learn how to: - Integrate decision-making skills to address business needs. - Integrate business concepts and principles to advance organizational goals. - Analyze interrelationships among distinct functional areas of an organization. - Analyze logistics involved in global business operations. ​​​ - Analyze market research used to make business decisions. - Develop marketing strategies that are based on reliable marketing data and concepts. 4%Growth According to the [Bureau of Labor Statistics](https://www.bls.gov/ooh/management/home.htm), job growth for management occupations is projected to be **as fast as average **between ((edu.BLSyears)). ((edu.BLSdisclaimer)) Admissions --- ## Apply for free – no application fee, no obligation. Starting your degree is a big decision — and we want you to feel great about it. That’s why we remove obstacles from your application. - No SAT/ACT required  - No essay required  - No cost, risk-free trial for eligible students - We’ll request transcripts at no cost to you, when possible, and we accept eligible credits from over 5,000 accredited institutions. [Explore admission requirements](/admissions.html)× How to enroll at University of Phoenix ## Receive 1-on-1 support You have a support team of real people you can lean on. And our academic counselors, who are with you every step of the way, have earned a 5-star rating from 90% of our surveyed students.[1] Start a conversation with an enrollment representative today. [1] Transactional Survey, August 2021-22 (18,645 respondents) **Call or chat with us 7 days a week.** [Request info](https://www.phoenix.edu/request/request-information)[Apply now](https://www.phoenix.edu/application/quick-app/personal-info) Gabriel G., Enrollment Rep ## Receive 1-on-1 support You have a support team of real people you can lean on. And our academic counselors, who are with you every step of the way, have earned a 5-star rating from 85% of our surveyed students.[1] [1] Transactional Survey, September 2022-August 2023 (23,739 respondents) Start a conversation with an enrollment representative today. **Call us at 844-937-8679 or chat with us 7 days a week.** [Request info](https://www.phoenix.edu/request/request-information)[Apply now](https://www.phoenix.edu/application/quick-app/personal-info) Student Experience --- ## An education that fits your busy life ### Balancing family, work and school Work toward your degree without giving up what matters most. Start your degree year-round and take one class at a time. [Learn about our flexibility](/life-as-a-phoenix/time-management.html) ### Online learning Enroll in online classes and attend class whenever it fits your life, day or night. [Read about online classes](/student-resources/going-to-class.html) ### Around-the-clock support and resources You have a support team available up to 14 hours a day, 5 days a week.  [See student resources](/student-resources.html) ### Computer requirements for courses Many course assignments will require you to use a computer to complete and submit your assignment.  [More on technology recommendations](/student-resources/computer-requirements.html) Faculty Spotlight --- ## Professionals dedicated to you Your success is a top priority for our deans and faculty members. They bring an average of ((edu.facultyExperience)) years of experience and hands-on perspective to the classroom, and help bridge the gap between academics and industry knowledge. > As a faculty member, I'm on your team. I'm your coach and your cheerleader. **Doris Savron**Vice Provost of Colleges, University of Phoenix Accreditation --- ## Count on the quality of your education Programmatic Accreditation Our BSB has been reaffirmed for accreditation until 2027 by the Accreditation Council for Business Schools and Programs (ACBSP), ensuring the quality of your education. What does that mean in real life? [ACBSP-accredited](/about/accreditation.html) business programs are committed to quality standards. The quality of the program is regularly benchmarked against specific criteria that prepare students for the business industry. Accreditation occurs on a 10-year cycle with regular quality reviews. View the [student achievement report (PDF)](/content/dam/edu/about/doc/acbsp-datasheet.pdf)  for the University of Phoenix ACBSP-accredited business and accounting programs. ## Business degree articles - [Common Marketing Interview Questions](/articles/marketing/common-marketing-interview-questions) — Online Degrees | February 09, 2026 • 9 minutes - [Why Take An SEO Course?](/articles/marketing/why-take-an-seo-course) — Online Degrees | September 02, 2025 • 8 minute read - [Essential Courses to Study Marketing](/articles/marketing/essential-courses-to-study-marketing) — Online Degrees | February 20, 2025 • 7 minutes Load More... ## Frequently asked questions about the Bachelor of Science in Business with a Marketing Certificate degree ### How is a marketing certificate different than a Bachelor of Science in Business with a marketing emphasis? A [marketing certificate](https://www.phoenix.edu/online-business-certificates/marketing.html) offers 18 total credit hours and 6 core courses focused on marketing. A Bachelor of Science in Business with a Marketing Certificate provides a broader scope of knowledge and skills that can strengthen your professional contribution to an organization that goes beyond marketing. A Bachelor of Science in Business degree with a Marketing Certificate explores a dynamic range of business topics including business data analytics, inclusive leadership, ethical and legal topics in business, finance, and more. The program also includes soft skills that align with what many employers want such as communications, critical thinking and teamwork and collaboration. ### How can certificates enhance my Bachelor of Science in Business degree? Certificates provide specialization that can help prepare you for a preferred career path in business.  You can add additional certificates as part of your degree elective requirement to include more specialized knowledge to enhance your business education. Explore up to [16 business certificate programs online.](https://www.phoenix.edu/online-business-certificates.html) ### Is a marketing certificate considered a post-graduate program? The [marketing certificate](https://www.phoenix.edu/online-business-certificates/marketing.html) is an undergraduate program. However, with completion of a Bachelor of Science in Business with a Marketing Certificate you can advance to graduate-level business degrees including: [Master of Business Administration](https://www.phoenix.edu/online-business-degrees/master-business-administration-degree.html) [Master of Management](https://www.phoenix.edu/online-business-degrees/management-masters-degree.html#courses) Post-graduate programs in business include: [Doctor of Business Administration](https://www.phoenix.edu/online-business-degrees/business-administration-doctoral-degree.html) [Doctor of Management](https://www.phoenix.edu/online-business-degrees/management-doctoral-degree.html) You can also pursue post-graduate business certificates including: [Post Master’s Certificate in Business Administration](https://www.phoenix.edu/online-business-certificates/post-masters-business-administration.html) [Post Master’s Certificate in Organizational Leadership and Decision-making](https://www.phoenix.edu/online-business-certificates/post-masters-organizational-leadership-decision-making.html) ### How many credits do I need for a marketing certificate? A [marketing certificate](https://www.phoenix.edu/online-business-certificates/marketing.html) offers 18 total credit hours and 6 core courses focused on marketing. For an additional 102 credits you can complete a Bachelor of Science in Business with a Marketing Certificate degree. With a bachelor’s degree you receive a broader scope of business knowledge and skills that can enhance your professional education beyond a marketing certificate. While widely available, not all programs are available to residents of all states. Please check with a University Enrollment Representative.